Gift
Card and Loyalty Card Program
Especially
Designed for Retailers and Restaurants
You
have probably seen them everywhere – hanging by the cash
registers at Home Depot, Macy’s, and K-Mart or those signs
at your table at Pizzeria Uno and TGI Fridays. They are electronic
gift cards and loyalty cards. The country’s largest retailers
and chain restaurants have been using and heavily promoting
them for the past few years. In fact, the largest selling single
item for over 80% of the top 100 retailers in the United States
is their gift card. Now is the time for you, the small to medium
sized retailer and independently owned restaurateur to grasp
the opportunity and start your own program. It will look and
work exactly like the big guys program, except yours will be
designed with a price that you can surely afford.
Credit
Card Processing Services, an expert in merchant accounts has
teamed up with Valutec Card Solutions which is the leading provider
and processor of gift and loyalty cards in the country. Valutec
is renowned for maintaining the most state of the art real-time
gift card processing network and backing it up with superb customer
support. Ours is a completely turnkey program since we can handle
every aspect of your program including card design and production,
terminal programming, staff training, program promotion, and
card processing.
We
are ready to assist you in starting your gift and /or loyalty
card program from scratch and will hold your hand through implementation
and beyond. We have designed this website to help answer most
of the questions you will have since your business is probably
new to this. Once you read each of the pages that interest you
please feel free to contact Kevin at CCPS at 215-489-7878, toll-free
at 800-717-1245, via Email
or completing our online I
Want More Info form to answer any of your questions or to
begin your own program.
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Software
supports both gift and loyalty card programs
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Transactions are live and online with dollar amounts
and point balances available from your terminal in
real-time
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24/7 merchant support is available via a toll free
number or via email
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Web based reports are available to you in real-time
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Additional monthly processing reports are emailed
to you monthly
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No need to change your current credit card processor
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Gift cards can be loaded for any dollar amount the
customer chooses
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Choice of completely custom designed cards with your
colors and logo or choose from a selection of standard
card designs where your company name is printed and
you can even add your logo
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The
benefits to you, the merchant, are many:
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Paper
vs Plastic – Experience has shown that plastic gift
card sales increase an average of 35% over current paper certificate
programs. Also, customers spend more with plastic with average
sales about 40% more than paper.
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Will enhance your business’ professional image. Puts
you on a level playing field with the major chains that already
have this type of program in place.
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Carrying a plastic card with your logo in their wallet is
like having a mini billboard in your customers’ hands
every day.
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Increases profitability – No cash back is given with
gift cards, if you desire.
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You will benefit from the float since you have the funds until
the card is redeemed.
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Experience shows that 5-15% of gift card values are never
redeemed. This fact can pay for your program by itself.
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Reduces theft potential since cards have no value until activated
unlike paper gift certificates that are usually kept under
lock and key.
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Has been shown to reduce shoplifting when a policy to put
refunds without a receipt on a gift/stored value card. Discourages
stealing and then asking the cashier for cash back. Many national
chains have developed this as store policy.
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You can view and print real-time activity reports from your
PC, will receive monthly reports via email, plus you will
get daily reports from your terminal.
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Ease of issuance and redemption – employees just need
to swipe the card through the terminal to load or redeem value
on the card, which only takes seconds.
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Having a successful loyalty program in place means more visits
by your current customer base that may mean that you can reduce
advertising costs to attract new customers since tables are
already filled. Also, if you are using coupons such as buy
1 get 1 free then you are giving up much more in profits then
if you were to reward loyal customers with a free appetizer
after spending $100.00 in previous visits. As you know, Client
Retention is one of the most important aspects of your business
and of course it is much more expensive to find new customers
then to keep your existing ones coming back again and again.
